Lon Cohen is the founder of Lon Cohen Studio Rentals. After moving to Hollywood to pursue his passion for music, he started his company when, as he jokingly says, his "red leather rockstar pants wouldn't fit anymore." Here we talk about starting a business around an industry you love and how his "learn as you go" history developed into a successful business. Lon shares his tips for other small business owners who want to turn a passion into a profitable enterprise.
